Get all the data and insights you need for a successful Facebook marketing strategy in Momentology’s new guide on the biggest social network.
Read morePinterest Searches For More Male Users
In an effort keep its male users active and attract more men, Pinterest has updated its search engine to show results just for guys.
Read more#Deflategate Becomes A Super Bowl Dry Run For Real-Time Marketers
By Lisa Lacy
Real-time marketers can thank the New England Patriots underinflated ball scandal for a chance to get some extra practice before the big game.
Read more4 Reasons To Focus On The Quality (Not Quantity) Of Your Facebook Fan Base
Focusing less on the quantity and more on quality allows for better, more focused storytelling because you’re trying to reach your loyalists.
Read moreGetting To Know Your Audience Using Facebook Search
Facebook Graph Search can reveal valuable insights about your audience’s interests, which you can use to guide your Facebook marketing strategy.
Read moreFacebook Video vs. YouTube: Which Is A Better Investment For Brands?
By Greg Jarboe
Senior marketers should weigh all the pros and cons before shifting a large percentage of their video marketing budgets from YouTube to Facebook.
Read more10 Facebook Content Marketing Dos & Don'ts For Brands
Start bringing your brand and stories to life by refocusing your Facebook marketing efforts on the content consumers want to see.
Read more5 Ridiculously Powerful Facebook Ad Targeting Strategies
By Larry Kim
Facebook is a powerful platform for targeting ads to existing contacts or based on purchase behavior, profiles, life events, or other consumer data.
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