Introducing The Facebook Marketing Strategy Guide

By Danny Goodwin

Get all the data and insights you need for a successful Facebook marketing strategy in Momentology’s new guide on the biggest social network.

Read more

Pinterest Searches For More Male Users

By Danny Goodwin

In an effort keep its male users active and attract more men, Pinterest has updated its search engine to show results just for guys.

Read more

#Deflategate Becomes A Super Bowl Dry Run For Real-Time Marketers

By Lisa Lacy

Real-time marketers can thank the New England Patriots underinflated ball scandal for a chance to get some extra practice before the big game.

Read more

4 Reasons To Focus On The Quality (Not Quantity) Of Your Facebook Fan Base

Focusing less on the quantity and more on quality allows for better, more focused storytelling because you’re trying to reach your loyalists.

Read more

Getting To Know Your Audience Using Facebook Search

By Bas van den Beld

Facebook Graph Search can reveal valuable insights about your audience’s interests, which you can use to guide your Facebook marketing strategy.

Read more

Facebook Video vs. YouTube: Which Is A Better Investment For Brands?

By Greg Jarboe

Senior marketers should weigh all the pros and cons before shifting a large percentage of their video marketing budgets from YouTube to Facebook.

Read more

10 Facebook Content Marketing Dos & Don'ts For Brands

By Kelly Wrather

Start bringing your brand and stories to life by refocusing your Facebook marketing efforts on the content consumers want to see.

Read more

5 Ridiculously Powerful Facebook Ad Targeting Strategies

By Larry Kim

Facebook is a powerful platform for targeting ads to existing contacts or based on purchase behavior, profiles, life events, or other consumer data.

Read more