Analytics | momentology

Marketing's Next Phase: Your Product Is Your Marketing

In order to keep up with rapid industry change, brands must now consider marketing as a product for consumers.

Forecasting ROI is crucial before investing in SEO. Make sure you have defined measurable objectives and understand the size of the opportunity.

You’re seeing lots of visitors come to your site, but they aren’t sticking around or converting to customers and contributing revenue. Now what?

Investing in short-term tactics is risky. Here’s why you should embrace a consumer-centric SEO strategy that will deliver long-term business results.

SEO is critical for your brand or business to be found at the moments when consumers are searching for things you sell or know lots about.

Incredible advances in affordable, real-time, big data analytics solutions will help elevate CLV to the status of Golden Metric.

Audience optimization helps you understand what digital consumers want, in the language they use, so you can reach them at the moments they need you.

Brands that want to make deep, lasting connections with consumers must start slowly. Listen, respond, and show loyal customers some gratitude.