Affiliate marketing is still growing and will be an interesting year. What’s been going on in the sector and what may happen next year?
Read moreAmplifying Video Content With Social Media To Improve Discoverability
By Greg Jarboe
Improve your video marketing strategy by identifying “super-sharers” in your audience to help build a community around your content.
Read moreWill Be The Year Of Branded Social Communities?
With brand reach in decline on Facebook and Twitter, is it time to engage socially with consumers on dedicated, brand-hosted communities?
Read more4 Tips on Crafting PPC Ads That Convert Like Crazy
By Larry Kim
Here are a few creative paid search ad writing tricks you can use that will payoff in higher conversion rates, lower CPCs, and a better ROI.
Read moreAmerican Express Hopes Taylor Swift App Turns Fans Into Future Cardmembers
New American Express Taylor Swift Experience app taps into Swift’s loyal fan base to create awareness with a new generation about the brand.
Read morePerformance Marketing: 4 Key Metrics For Brands
These essential performance marketing metrics help determine how campaigns are performing, how spend can be optimized, and success or failure.
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