Several auto advertisers will sit out Super Bowl XLIX, paving the way for a spate of newbies attracted by the potential for 222 million eyeballs.
Read more7 Super Bowl Advertisers Scoring With Digital Content
Forget puppies. These seven Super Bowl advertisers are extending their TV ad dollars with noteworthy digital plays.
Read morePloy or Not, Puppy Ad Controversy Puts GoDaddy In Super Bowl Spotlight Again
GoDaddy has a history of pushing the envelope. Despite widespread speculation its latest ad controversy was intentional, the strategy works.
Read more7 Ways To Get Real Value From Your Company's Facebook Presence
Not all brands manage to actually get real value out of their Facebook presence. Use these effective tips to help reach your Facebook audience.
Read moreIntroducing The Facebook Marketing Strategy Guide
Get all the data and insights you need for a successful Facebook marketing strategy in Momentology’s new guide on the biggest social network.
Read more5 Emerging Super Bowl Advertising Themes
Brands bank on Super Bowl ads featuring cuddly pets, dependable dads, and tales of triumph over adversity to score with consumers.
Read morePinterest Searches For More Male Users
In an effort keep its male users active and attract more men, Pinterest has updated its search engine to show results just for guys.
Read more#Deflategate Becomes A Super Bowl Dry Run For Real-Time Marketers
Real-time marketers can thank the New England Patriots underinflated ball scandal for a chance to get some extra practice before the big game.
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